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Deeping Source: Leading the AI-Powered Revolution in Offline Retail

Deeping Source: Revolutionizing Offline Store Management with AI
PLUS INSIGHT: Enhancing Retail Efficiency with AI-Driven Customer Analytics
Global Retail Transformation: Deeping Source’s AI Technology in Action

[logo of Deeping Sourceⓒ]

Deeping Source is a retail-tech startup revolutionizing offline store management using AI technology. Since its establishment in 2018, Deeping Source has developed a proprietary technology that enables real-time AI analysis without compromising personal data privacy—an achievement unique on a global scale. The company provides innovative solutions to optimize the operation of offline stores, including its flagship product, "PLUS INSIGHT," which analyzes customer behavior within stores and delivers the insights via a web-based dashboard, as well as AI-based store management tools that enhance the efficiency of commercial spaces.

AI-Powered Solutions with Privacy Protection
Deeping Source’s core strength lies in its proprietary AI technology that performs real-time analysis in offline stores without invading customer privacy. This unique technology anonymizes customer video data while still maintaining the utility of AI analysis and inference. This means store operators can analyze customer behavior patterns in real time while adhering to stringent privacy regulations. The system tracks key metrics such as customer movement paths, product interests, and dwell times within stores, playing a critical role in improving operational efficiency.

PLUS INSIGHT: Optimizing Stores through Customer Behavior Data
One of Deeping Source’s key offerings is "PLUS INSIGHT," a solution that leverages customer behavior data to provide actionable insights for store management. PLUS INSIGHT analyzes how customers interact with products, how long they linger in specific areas, and other valuable data points. With this information, store operators can better understand the customer journey, allowing them to optimize product placement, store layout, and staff allocation to improve overall store performance.

PLUS INSIGHT has achieved significant success both domestically and internationally. It is currently in use in large shopping malls worldwide, as well as major convenience stores and drugstores in South Korea. These businesses have seen improvements in sales and operational efficiency through the use of this solution.

Store Care Solution: Real-Time AI for Store Management
In 2024, Deeping Source introduced its "Store Caring Solution," The Store Caring Solution also monitors product shortages and display disarray in real time, supporting efficient inventory management and helping maintain an attractive store environment. Furthermore, the AI analyzes foot traffic and congestion patterns within the store, offering optimal organization strategies to enhance customer flow and boost sales. These features are expected to be particularly beneficial to small business owners by addressing challenges such as limited labor and resources.

Global Expansion and Investment Growth
Deeping Source is gaining significant attention both in South Korea and abroad, holding over 80 patents in countries such as the United States, Europe, and Japan. By May 2022, the company had raised approximately KRW 23 billion (~USD 17.5 million) in cumulative investments, demonstrating the market’s trust in its technological capabilities.

Operating under the slogan "Reinvent Offline," Deeping Source aims to innovate and rediscover offline retail and commercial spaces. The company is committed to applying AI technology to make offline environments smarter and more efficient, and it plans to continue expanding its presence in global markets through further advancements in AI integration.

Corporate Responsibility and Future Vision
Deeping Source is dedicated to developing safe and reliable AI technology, with a strong focus on corporate social responsibility. The company places great importance on addressing privacy concerns while pursuing positive societal change through technology.

Looking ahead, Deeping Source plans to lead the digital transformation of offline store management and to expand its AI-driven innovations into various other industries. More than just a retail-tech company, Deeping Source envisions becoming a global leader in digitizing offline spaces through AI.

In conclusion, Deeping Source stands out as a leader in the AI-powered retail-tech space, offering innovative solutions such as PLUS INSIGHT and the Store Caring Solution that make offline store operations smarter and more efficient. By driving revenue growth and operational excellence, Deeping Source is expected to continue playing a pivotal role in revolutionizing the retail industry and strengthening its position in global markets.