Job Opportunity : News Media Advertisement and Marketing Project Coordinator
Primary Job Responsibilities:
• Plan and propose strategical marketing enhancement projects to develop readership growth across corporate digital media including webs, mobile app, social media, and social networking sites; and work collaboratively with other departments to develop marketing campaigns and communication strategy that support projects goals and objectives.
• Create a portfolio of advertising client accounts and monitor the ongoing activities related to them; and plan and organize promotional presentations to implement advertisement and marketing campaigns, specifically aimed at Korean-American communities.
• Plan the outline of the advertisements, including content ideation, and implementation schedule, through meetings with the advertisers, advertising agencies; and reserve and run ads on placements within Korea Daily’s online platform (webs, mobile app, social media, and social networking sites) and print newspaper.
• Collect data on traffic sources and sales activities from digital products; and research clients’ brand & industry trends to best provide marketing campaigns for the year to deliver their Key Performance Indicators.
• Use the information system within the organization to prepare reports; document the progress of the projects based on data-driven insights and analytics on marketing strategies to maximize the return; and report to the department.
Position Requirements: Bachelor of Art in Media or Marketing
How to Apply: By mail to below address
Joongangilbo USA, Inc.
690 Wilshire Place, Los Angeles, CA 90005
Attn: H/R Dept.