Factors Group Brings EstroG-100® to Costco Canada Through Webber Naturals

Naturalendo Tech’s women’s health ingredient EstroG-100® has entered Costco Canada’s online store through a menopause support product launched under Webber Naturals, a leading Canadian dietary supplement brand, marking a significant step in its expansion across the Canadian market.
 

[Image by Factors Group]

In Canada, growing public awareness of menopause and perimenopause is increasing the importance of related health products and services. According to Grand View Research, dietary supplements represent a major segment of the Canadian menopause market. The Menopause Foundation of Canada has also estimated that unmanaged menopause symptoms cost the Canadian economy approximately CAD 3.5 billion annually. These findings illustrate how menopause management has emerged as an important health issue affecting not only symptom relief, but also women’s quality of life and workforce participation.
 
Interest in women’s health is also expanding beyond the management of menopausal symptoms toward earlier and more proactive health management beginning during perimenopause. Demand is growing for comprehensive solutions addressing a wide range of symptoms that can affect women’s daily lives, including hot flashes, night sweats, sleep disturbances, fatigue, mood changes, vaginal dryness, and muscle and joint discomfort.
 
This shift reflects the growing connection between menopause management and the broader concept of healthy longevity, which emphasizes both lifespan and quality of life. As a result, global companies are showing greater interest in non-hormonal women’s health ingredients supported by human clinical studies and safety data across a broad range of menopausal symptoms, rather than products developed to address only a single symptom.
 
Against this backdrop, the adoption of EstroG-100® by Factors Group and other global dietary supplement and pharmaceutical companies continues to expand. EstroG-100® is a non-hormonal botanical complex produced through the hot-water extraction of Cynanchum wilfordii, Phlomis umbrosa, and Angelica gigas, without the use of organic solvents or additives. Multiple multinational human clinical studies involving pre- and postmenopausal women have demonstrated its efficacy and safety in improving a broad range of menopausal symptoms, including hot flashes, sleep disturbances, fatigue, mood changes, and vaginal dryness.
 

Factors Group, one of Canada’s leading health supplement companies, launched “Menopause Multi-Symptom Relief” under its Webber Naturals brand with EstroG-100® as its primary active ingredient. The product is formulated with EstroG-100® as its sole key functional ingredient and is designed to provide a daily intake of 514 mg. By placing EstroG-100®®® at the forefront rather than combining it with multiple functional ingredients, the product highlights the clinical evidence and market competitiveness of EstroG-100®.
 
According to the official product description on the Webber Naturals website, Menopause Multi-Symptom Relief was developed to help manage a broad range of menopause-related symptoms, including hot flashes, night sweats, sleep disturbances, fatigue, mood changes, and vaginal dryness, while supporting balanced mood and healthy sleep.
 
Following the launch of Menopause Multi-Symptom Relief, Factors Group listed the product on Costco Canada’s online store, marking the beginning of broader distribution in the Canadian market. The Costco Canada online listing represents more than the addition of a new sales channel; it provides a platform to increase product awareness among consumers across Canada and build meaningful sales data, with the potential for further expansion of local consumer touchpoints based on online sales performance and consumer response.
 
A Naturalendo Tech representative said, “The women’s health market in Canada and other global markets is moving beyond the short-term management of menopausal symptoms toward an approach that supports healthy aging and quality of life beginning in perimenopause. The selection of EstroG-100® as a core ingredient by leading global dietary supplement and pharmaceutical brands demonstrates that its long-established clinical evidence, safety profile, and ingredient competitiveness are being recognized by the market.”
 
The representative added, “The launch of a new product under the Webber Naturals brand and its listing on Costco Canada’s online store are expected to significantly expand our reach among Canadian consumers. We will also continue clinical research to identify additional benefits of EstroG-100® and communicate those findings to consumers.”
 
A recent human clinical study conducted exclusively in perimenopausal women produced new findings related to serotonin-associated mood and sleep management, osteocalcin-related bone health, and improvements in individual symptom domains of the Female Sexual Function Index, or FSFI. Naturalendo Tech is currently preparing the study results for publication in a scientific journal.
 
EstroG-100® has secured regulatory approvals and clearances in major global markets and is currently being commercialized based on a U.S. FDA New Dietary Ingredient notification, a Natural Product Number in Canada, European Union Novel Food authorization, and individual ingredient recognition from Korea’s Ministry of Food and Drug Safety. More recently, it completed relevant regulatory procedures with the Food Safety and Standards Authority of India and the authorities in Türkiye, further establishing a foundation for commercialization in those markets.
 
Through continued clinical research and the expansion of global partnerships, Naturalendo Tech plans to establish EstroG-100® as a truly global, top-tier women’s health ingredient supporting healthy aging from perimenopause through menopause and beyond.
  

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