‘CellbyCell’ Strategic MOU with Exclusive Partner Blesskin of Poland…Expands into EU Market

'CellbyCell Co., Ltd.' has announced the signing of a strategic Memorandum of Understanding(MOU) with 'Blesskin Sp. z o.o.', its exclusive Polish distribution partner, to expand their partnership and enhance K-beauty’s footprint in Europe.     The MOU, scheduled to be signed in April 2025 with support from KOTRA (Korea Trade-Investment Promotion Agency), marks a major step in CellbyCell’s European growth strategy.   Since entering into an exclusive distribution agreement with 'Blesskin' in 2023, 'CellbyCell' has steadily expanded its presence across Poland, the Czech Republic, and Slovakia, delivering premium Korean skincare products to Central European consumers. 'Blesskin' has played a key role in introducing the quality and reliability of K-beauty to the local market by distributing strictly verified and authentic Korean products.   'Blesskin' is led by Dorota Szymanowska and Krzysztof Czarnota, both seasoned professionals in the European beauty distribution industry. With in-depth knowledge of Korean skincare and a strong commitment to quality, they have built direct partnerships with Korean manufacturers to ensure optimal product performance for European consumers. The upcoming MOU aims to further strengthen cooperation in areas including marketing, logistics, and customer outreach.   'CellbyCell' is a leading Korean skincare brand trusted by dermatology clinics and aesthetic hospitals. Known for its use of natural ingredients and advanced formulations, the company has built a solid reputation in the domestic market and is rapidly expanding its global reach. With successful entries into Japan, Thailand, Kuwait, and the United States, this partnership with Blesskin marks a significant milestone in CellbyCell’s European expansion.      최지원 기자exclusive poland exclusive distribution direct partnerships distribution partner

2025.04.13. 22:04

Bacardi Korea Introduces Exclusive ‘Bombay Sapphire x Salt-House’ Meal Life Package for the Most Perfect Home Party Experience

Bacardi Korea, (led by CEO Ahn Jun Hong) is unveiling an exclusive limited edition year-end package in collaboration with Korea’s renowned charcuterie house, ‘Salt-House’. This initiative is in element of Bacardi’s Meal Life campaign for the premium London dry gin, “Bombay Sapphire,” a drink which secured the top spot in domestic gin sales volume according to the IWSR (2022).     Salt-House, a truly influential charcuterie food chain in Korea since 2016, has become a trendy “Hot Place” staple amongst discerning consumers in their 2030’s, lining up queues and drawing a lot of attention to the culinary scene. The anticipated Bombay Meal Life package features a 750ml bottle of Bombay Sapphire, an exclusive balloon glass, Salt-House’s infamous charcuterie trio, salted caramel, smoked almonds, and a mini wooden cutting board including a cutlery set for the most ideal preparation of home party during holidays.     This collaboration package, available in limited quantities, will be exclusively retailed at Salt-House Deli Seongsu Branch. Additionally, Bombay Sapphire’s signature gin and tonic will also be available on the Salt-House Deli Daily Menu during the promotion period.   Bombay Sapphire brand manager of Bacardi Korea remarked, “With “Bombay Meal Life” limited package, it allows consumers to effortlessly curate an elegant house party of their own during that Year-end and New Year’s season. Hosting gatherings and inviting loved ones to discover the exquisite pairing of the Bombay Gin and Tonic and Salt-House’s flavorful charcuterie.”     Bacardi, founded in Cuba in 1862, stands as the world’s largest privately held spirits company with a portfolio of over 200 brands, including the esteemed rum label Bacardi. The company maintains a global presence, with branches in more than 170 countries worldwide. 강동현 기자 [email protected] exclusive bombay sapphire bombay meal charcuterie house

2024.01.01. 17:03