COSNORI's 'LONG ACTIVE EYELASH SERUM' Sells Out Rapidly After Launch at U.S. Costco

GRACECLUB CO., LTD. (CEO: JUN TAK CHANG)'s global beauty brand, COSNORI, announced that its flagship product, the 'Long Active Eyelash Serum,' has been flying off the shelves, with a continuous sell-out streak just one month after its launch at the major U.S. retail chain, Costco.   The 'Long Active Eyelash Serum' is a leading K-Beauty eyelash serum, having sold over 5 million units cumulatively and earning recognition for its product excellence with 28 awards from various beauty award ceremonies.   The product is currently available on major global online distribution channels such as Amazon, iHerb, Qoo10, and Rakuten, where it maintains its position as the number one eyelash serum while actively pursuing marketing activities. The brand is showing rapid growth in both brand awareness and sales within the overseas market.   A key feature of the product is its water-based, oil-free formula, which has a pH similar to tears, allowing for comfortable use without causing eye irritation, making it suitable even for sensitive eyes. Clinical trials have confirmed its outstanding efficacy, including a 12.6% improvement in eyelash cuticle roughness and a 45.9% improvement in eyelash tensile strength. The dual-brush design, which combines a C-curl-shaped brush and a ball tip, is engineered to delicately deliver nourishment right to the eyelash roots, enabling detailed care.   Furthermore, it is formulated with a patented peptide ingredient for elasticity and shine, as well as hyaluronic acid, to care for lashes, making them stronger and more abundant. A COSNORI official stated, "Since the launch at Costco USA, we have seen rapid sell-outs due to overwhelming interest from local consumers. Based on this explosive response in the U.S., we are reviewing additional supply and expansion of distribution channels. Moving forward, we are committed to further solidifying our position as a representative K-Beauty brand in the global market."    정현식 기자eyelash active beauty eyelash long active serum while

2025.11.12. 15:00

COSNORI Strengthens Global Presence with US Costco Launch of ‘Long Active Eyelash Serum’

South Korean beauty brand COSNORI, under Grace Club Co., Ltd., is ramping up its global expansion with the launch of its flagship Long Active Eyelash Serum at U.S. retail giant Costco.   Long Active Eyelash Serum is set to roll out across more than 400 Costco locations nationwide, marking the first time a Korean lash serum will be available at Costco US — a milestone that has drawn attention within the beauty industry.   Recognized as a standout product in the K-beauty space, Long Active Eyelash Serum has sold over 4.5 million units globally. Its strong performance on Amazon US has helped build consumer trust and further solidify COSNORI’s presence in the American beauty market.   COSNORI’s Long Active Eyelash Serum features patented peptide ingredients that enhance lash elasticity and hyaluronic acid to maintain moisture. With a water-based formula that matches the pH of natural tears, the serum delivers gentle, irritation-free care. Its specially designed C-curl brush with a ball-tip applicator ensures thorough nourishment from root to tip.    The product has successfully completed clinical tests for eyelash improvement and skin safety, underscoring both its effectiveness and gentle formulation. Thanks to these proven benefits, the serum is rapidly gaining popularity among American consumers who frequently get eyelash lift and extensions, becoming a trusted option for daily lash care.   A COSNORI representative stated, “Building on our success on Amazon, we expect our entry into Costco to significantly expand sales in the U.S. market. As a leading K-beauty brand, we will continue to actively target local consumers with differentiated efficacy and premium quality.” Currently, the Long Active Eyelash Serum is also available in offline stores in Mexico and on Costco’s U.S. online platform.    정현식 기자presence eyelash active eyelash long active serum features

2025.09.07. 20:04