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COSNORI Draws Huge Crowds at ‘K-COLLECTION with KCON LA 2025’ as On-site Excitement Builds

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2025.08.03 23:15

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Global beauty brand COSNORI, under Grace Club Co., Ltd., is showcasing its brand power at K-COLLECTION with KCON LA 2025. The event is being held in Los Angeles, USA, from August 1 to 3, and the booth has been drawing enthusiastic responses and strong interest from local consumers.
 
[Image by COSNORI]

[Image by COSNORI]

At the event, COSNORI is presenting its best-selling products including the “Long Active Eyelash Serum,” ranked No.1 in Olive Young’s lash serum category, and the popular “W. Dress Tone-up Cream”.  As one of the largest K-culture events, KCON LA 2025 has attracted more than 130,000 visitors. The COSNORI booth has been crowded with guests throughout the exhibition, reflecting visitors’ strong interest.
 
In particular, the “Long Active Eyelash Serum,” winner of 28 beauty awards, has captured strong interest from the early hours of the event, taking center stage at the booth. Moreover, the brand is offering an experiential zone where visitors can try out other high-demand products such as “PDRN Shot 675,” “Perfect Setting Waterproof Long & Curl Mascara,” and “Wave Tint,” providing a more engaging and satisfying brand experience.
 
American consumers who visited the event expressed their enthusiasm, saying, “It was very exciting and satisfying to be able to experience COSNORI products, which are already well known for K-beauty,” showing their trust and heightened expectations for the brand.
 
A COSNORI representative stated, “This year’s ‘K-COLLECTION with KCON LA 2025’ was a meaningful opportunity to meet local consumers in person and to confirm their interest and loyalty to the brand. Moving forward, we will continue to expand global customer touchpoints with products and strategies that reflect local needs, further strengthen our brand presence in the U.S. market.”
 
Meanwhile, COSNORI has expanded into more than 60 countries, including the United States, Japan, Europe, the Middle East, and Southeast Asia, further driving K-beauty’s global presence.
  

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