Premium Scalp & Skincare brand AROMATICA, rooted in aromatherapy, has launched its global campaign with a Black Friday promotion on Amazon to showcase the excellence of Korean beauty (K-beauty) across the global. Amid the surging global interest in K-beauty,
[Image by AROMATICA]
AROMATICA is running a promotion on Amazon during the Black Friday period to introduce the excellence of Korean scalp care products, featuring discounts on flagship items such as the Rosemary Root Enhancer, Rosemary Scalp Scaling Shampoo and the New Rosemary Scalp Volumizing Ampoule.
Founded in 2004, AROMATICA has been offering various product lines including scalp & hair care, skin care, body care, and aromatherapy products. The brand pioneered the concepts of ‘Clean Beauty’ and ‘Conscious Beauty’ in Korea, focusing on creating safe and healthy products by introducing EWG cosmetic ingredient data. The brand is committed to using safe ingredients and, natural essential oils instead of synthetic fragrances.
During the Amazon Black Friday event, AROMATICA is offering a discount promotion on the entire Rosemary Scalp Care Collection, which helps nurture a healthy scalp and aids in hair loss relief. Specifically, the Rosemary Root Enhancer will be featured at a 30% discount. The Enhancer, a spray-type scalp nourishing tonic, strengthens hair roots with a blend of Rosemary extract, Rosemary essential oil, a 7-Vitamin Complex (including Pro-Vitamin B5, Biotin, and Vitamin C), and a 6-Black Food Complex (including black rice and black bean). It is lauded for its non-sticky refreshing feel and its ability to quickly calm scalp heat, allowing for frequent use.
The Rosemary Root Enhancer has achieved remarkable success, ranking #1 in Olive Young's Hair Care category, #2 on Amazon US Scalp Treatment (2024), and #1 on Amazon Italy Scalp Treatment (2025). Furthermore, the Rosemary Scalp Scaling Shampoo is a certified favorite, having won the Olive Young Awards for five consecutive years from 2017 to 2021.
This collection's products promote healthy scalp circulation and support hair regrowth through ingredients like Rosemary extract, essential oil, Biotin, and Caffeine. The shampoo helps maintain healthy and abundant hair by deep cleansing the scalp, gently removing buildup, and adding volume and strength to the hair.
[Image by AROMATICA]
Positive customer reviews on the Amazon platform confirm the product's effectiveness, with users noting that "The number of hair fall has significantly decreased," and "It acts directly to quickly cool the scalp heat," leading to repeat purchases.
Mr. Kim Young-kyun, CEO of AROMATICA, explained that the company has developed ingredients that help improve scalp health and relieve hair loss using AROMATICA’s unique extraction technology and blending expertise. These ingredients work deep into the scalp to provide essential nutrients and support healthy hair growth. Following the global rise of K-skincare, K-hair care is now gaining traction — with AROMATICA at the center of this movement.
AROMATICA currently operates through over 2,289 global distribution channels and demonstrated remarkable growth with a 47% increase in overseas sales through 2024. The company plans to secure over 5,000 distribution points by 2026 and is preparing for a KOSDAQ listing scheduled for November 2025.
AROMATICA, first launched in 2004, is a scalp & skincare brand rooted in aromatherapy, established to create safe and sustainable products formulate with natural essential oils instead of synthetic fragrances. The brand develops and showcases a variety of beauty and lifestyle products, including scalp & hair care, skincare, body care, upholding gentle yet effective ingredients and precise standards as its brand philosophy. AROMATICA continuously strives to be a trustworthy brand and is committed to operating ethically.
The company currently operates through over 2,289 global distribution channels and has demonstrated remarkable growth, recording a 47% increase in overseas sales up to 2024. AROMATICA plans to secure a total of over 5,000 distribution points by 2026.
The brand is preparing for a KOSDAQ listing in November 2025.